Cats don’t need a manual to know how to land on their feet. But brands? They desperately need brand guidelines.
What Are Brand Guidelines?
They’re your brand’s “owner’s manual”: rules for logo usage, colors, fonts, tone, and imagery. Think of them as the scratching post that keeps everyone’s claws in check.
Why They Save Time
- No more “Which blue should we use?” debates.
- Designers and marketers know exactly what’s allowed.
- Faster approvals because everything follows the playbook.
Why They Save Money
- Consistency avoids costly redesigns.
- Your team won’t waste resources fixing off-brand mistakes.
- Strong branding = higher ROI on campaigns.
The Cat’s Truth
Guidelines prevent chaos. Without them, your brand risks looking like a confused alley cat — different in every corner. With them, you’re the elegant feline that always looks polished.
Neko Tip: Invest once in brand guidelines, and you’ll save nine lives’ worth of headaches later. 🙂