Every designer’s been there – trapped in the endless loop of revisions. Like a cat chasing its own tail, it’s dizzying and eventually pointless.
Revisions are good – they polish, refine, and align visions. But when every email starts with “just one more tiny tweak,” it’s time for an intervention. The design isn’t evolving anymore; it’s just changing for the sake of changing.
Here’s the secret: great design isn’t about perfection; it’s about purpose. You know it’s time to stop when the message is clear, consistent, and confidently expressed.
Clients often think extra revisions mean extra quality. But in reality, it’s like over-seasoning soup. At some point, you stop tasting improvement and start tasting confusion.
At Design Neko, we live by the “Three-Feedback Rule” – review, refine, finalize. Beyond that, the design starts losing its original clarity and emotion.
And designers, remember – it’s your job to lead, not to loop endlessly. Educate clients on the difference between refinement and reinvention.
Because over-editing kills identity. Stop grooming once the fur shines. Then let it out into the world and see how it purrs.
Design that’s released is design that learns. Design that’s trapped in revision hell? Just another unseen masterpiece gathering digital dust.